Nasha Mukt Bharat Abhiyaan 2.0 App Launched to Strengthen Drug Demand Reduction Monitoring
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📌 Summary:
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Nasha Mukt Bharat Abhiyaan (NMBA) launched August 15, 2020 in 272 most vulnerable districts; extended to all districts from August 15, 2023
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Key achievements: 26+ crore people sensitised (including 9.5+ crore youth, 6.47+ crore women); 28,000+ Nasha Mukti Mitr (volunteers); 8.3 lakh+ activities conducted
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New NMBA 2.0 App launched to strengthen monitoring under National Action Plan for Drug Demand Reduction (NAPDDR)
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App enables institutional coordination, real-time reporting, and performance tracking across districts
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NMBA focuses on awareness + demand reduction (not supply side); complements NDPS Act enforcement by state police
🎯 UPSC Relevance: GS2 — Welfare Schemes; GS3 — Internal Security (drug trafficking as organized crime). NAPDDR and NMBA link to social security and youth welfare policy.
📝 Prelims Facts:
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NMBA: operated by Department of Social Justice & Empowerment
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NAPDDR: National Action Plan for Drug Demand Reduction — overarching framework
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NDPS Act, 1985: Narcotic Drugs and Psychotropic Substances Act — primary law for drug control
🔑 Key Term: Drug Demand Reduction — policies and programmes aimed at reducing the desire to use drugs (prevention, treatment, rehabilitation), as distinct from supply reduction (enforcement).
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